Collegeof Arts andSciences
212
Minor Program inCorporateCommunication
TheMinor inCorporateCommunication provides studentswith understanding of,
and preparation for careers inCorporateCommunication. Thisminor:
•
Prepares students for entering theworkforceor earningadvanced
degrees inprofessional areas suchaspublic relations,marketing,
advertising, organizational communicationandproduction/design.
•
Develops and strengthens students’ critical thinking andwriting skills for
success inall further academicandprofessional endeavors
Theminor focuses on the following Communication andMedia Studies learning
outcomes:
•
Communicateeffectively, usingmultiple channelsof communication;
and
•
Applymedia aesthetics to theproduction of communication vehicles
usingappropriate technologies.
CORPORATECOMMUNICATIONMINORPROGRAMREQUIREMENTS
RequiredCourses (select twoof the followingcourses).....................6hours
CMS 2410Digital Imaging ...................................................................... 3 hours
CMS 3550 Introduction toAdvertising...................................................... 3 hours
CMS 3560 Introduction toPublicRelations.............................................. 3 hours
Upper DivisionElectives (select four of the following courses)……12hours
CMS 3110Media Industries.................................................................... 3 hours
CMS 3720NewMediaDesign ................................................................ 3 hours
CMS 4560PublicRelationsPrinciples andPractices ............................... 3 hours
CMS 4580Crisis andChangeCommunication ........................................ 3 hours
CMS 4800SelectedTopics inCommunicationandMediaStudies
(withapproved topic) .................................................. 3 hours
COMM3460Principles of Project Management....................................... 3 hours
COMM4100Organizational Communication........................................... 3 hours
Note: Students may apply up to two classes (6 hours) from the following list of
courses to satisfy the12-hour Upper DivisionElective requirement in the
CorporateCommunicationMinor
BUSA 3700BusinessEthics / CorporateSocial Responsibility
COMM3100Professional Speaking........................................................ 3 hours
COMM3210CommunicationTheory ...................................................... 3 hours
COMM3300 Interpersonal Communication ............................................. 3 hours
COMM3440CommunicationTechnologies............................................. 3 hours
CMS 3500Writing for MassMedia.......................................................... 3 hours
CMS 4610Social Media ......................................................................... 3 hours
ENGL3650Writing for Non-Profits.......................................................... 3 hours
ENGL4900Professional andTechnicalWriting....................................... 3 hours
Total ProgramRequirements
.............................................................
18hours
